How do you know what commercial skills and development areas someone has? ExploreMe shows after years of research where the difference lies.
Discover the commercial resilience within the members of your team. Start developing it through the training that prepares you for future challenges.
How come that one colleague is so successful?
What does she do that at company meetings all the executives compliment her work?
How does he manage to score more orders from existing clients than others?
Do you recognize these questions and ask them yourself?
Want to know what sets these resilient professionals apart from the great big middle moot? Then find out what elements make them stand head and shoulders above others.
Professor Willem Verbeke, the driving force behind ExploreMe, investigated the cause of what distinguishes the topper from the middle man. He concluded that by setting long-term career goals, commercial professionals are able to excel. Resilience is the ability to deal creatively with opportunities and setbacks that come with the pursuit of goals. Resilience allows a person to face new challenges more decisively.

Within ExploreMe, we have framed the resilient commercial professional using 5 pillars, the ZALVT principle. Successful professionals apply the 5 principles of ZALVT proportionately strongly and excel in all of these elements.
ZALVT stands for:
- Self-renewal
- Forming alliances
- Showing guts
- Connecting
- Thought Leadership
Sales Colors
To explore how strong you are in the different areas it is possible to take a test. If you also want to become a resilient professional we can use the Sales Colors scan to see what elements you are strong in and where your development areas are. The results of this test will give you tools to further develop and grow in commercial resilience.

When you develop resilience you become more successful as a salesperson and commercial leader
- Prof. Willem Verbeke PH.D. -.
Do you also want to experience more Commercial Resilience in your business?
Check out the options for goal-oriented training and schedule an appointment with us:
Scan
For years I was convinced that commercial talent was a combination of a number of factors. For example, I thought you had to naturally have a number of elements, such as speaking and listening skills, and supplement this with training and practical experience to become a good salesperson or account manager.
The Sales Colors scan gives you insight into your talent and development areas. You can then consciously make the choice to develop yourself so that you can grow into a resilient commercial professional!
I learned that there are more facets to the sales profession. At the same time, I now know that you can make a very conscious choice to develop.
Of course it is nice to distinguish yourself on the elements that suit you personally, but the biggest gains can be made by training those areas where your biggest pitfalls lie. It is precisely by developing your weaker points that your talents will come into their own. For example, if you stand out because you easily connect with potential customers, but you lack the right dose of courage to ask for the order, you will become less successful.
Do you want to become a resilient commercial professional? Then the Sales Colors Scan is a great starting point.
This test gives you a great picture of your talents and at the same time offers you an insight into your development areas. Based on this, we can determine where you want to grow further and what is needed to achieve this.

Download the ExploreMe brochure here
Fine training with lots of tools and examples to apply in sales conversations!
Anthon provided some training for our sales team at Unitura, which we found to be very valuable!
Especially since he was continuously quick to make the connection between theory and current events within our company.
Through Anthon already had the opportunity to take a number of trainings, this already for different departments within the company and directly for my position.
In addition, had some good conversations over coffee where he even gave tips that I now notice the benefits of daily.
The workouts are dynamic and energetic, you stay on track because of those 2 top elements.
Training from Anthon is very pleasant and very informative. I always enjoy going there!
From Consigo Online Marketing we have a very good cooperation with Anthon. The different trainings help the team to serve our clients even better. We really recommend it! In short, a very pleasant cooperation!
With our private and business department we were able to get acquainted with Anthon's expertise. We came to many insights together on a broad level. On behalf of our consultants, thank you for your knowledge and enthusiasm. Highly recommended for commercial parties who want to increase the sales level!
Anthon provides thorough coaching and training. He makes you think carefully about your vision and goals and is not childish in his feedback. That's something you will benefit from. Highly recommended!
Very enlightening to gain insight into the factors that influence achieving our lead follow-up goals. We got tips on how to recognize those factors and how to influence them in a positive way.”
What always strikes me is his very broad and deep knowledge of all processes within ‘sales. Literally from reception/hospitality over purchase advice to closing. Anthon knows all steps from practice and knows how to translate these training-technical perfectly.
